FOR IMMEDIATE RELEASE

FEBRUARY 11, 2005

Gary Yamamoto Custom Baits and Lunkerville Ink Sponsorship Agreement for 2005

New York, New York

Rockville Pictures is proud to announce it has entered into an agreement with Gary Yamamoto Custom Baits (GYCB) to sponsor it's weekly fishing program, Lunkerville.

Lunkerville airs five times a week and anchors the Friday Night Fish Fry block of fishing programs on The Sportsman Channel, a national cable network dedicated to 100% hunting and fishing programming. In the show, award-winning filmmaker Mike de Avila travels from town to town uncovering the secrets and rituals of everyday bass fishermen. Unlike most fishing shows, Lunkerville examines the time-tested techniques and secret spots favored by these local experts. The program was also recently honored with 3 Sportsman Channel Awards including Viewer Favorite Fishing Show and Viewer Favorite Host .

"We are very happy the folks at Gary Yamamoto Custom Baits have joined our program as sponsors. They produce the highest quality soft plastic baits in the business and everyone knows it. Promoting their products will be easy because we are huge fans already. " said Host and Producer Mike de Avila.

Russ Comeau, Advertising Director at GYCB adds: "Lunkerville taps into the good times and friendships that make fishing fun. It speaks to the recreational and tournament angler alike, and that's what we find exciting about the show. The recent Sportsman Channel awards the program received is proof that Lunkerville is a hit after only one season and GYCB is proud to become a part of their future success."

Gary Yamamoto Custom Baits is an international company and offers what are believed the finest and most productive fishing lures in the world, made in the USA. Their secret plastic formulation, patented production process and rigorous inspection procedures helps assure fishing satisfaction and success. They have built their reputation as the "secret" of bass fishing professionals, with over 15 years of tournament wins. The company's founder, Gary Yamamoto, is a successful full-time tournament participant in the United States and a competitor all over the world. His company also sponsors a number of teams, American, European and Japanese, and the Japanese teams are increasingly being entered in United States tournaments under the sponsorship of Yamamoto Custom Baits.

For more information on Lunkerville, visit www.lunkerville.com and for Gary Yamamoto Custom Baits, visit www.baits.com

Media Contact:

Shannon Goldman, inquiries@lunkerville.com, Rockville Pictures, Inc., 241 Centre St., New York, NY 10013 (212)925-0711 fax (212)226-1747